There are some new terms developing in the recruitment game that are fast-becoming crucial in tracking and attracting candidates to a specific position advertised on a job board. There are two kinds of candidate and some recruiters struggle to identify the difference between the two; there are Passive and Active Candidates. On websites like www.zigo.co.za employers can track potential candidates for a position and their profile can help recruiter identify the kind of candidate recruiters are dealing with.
First of all, advertising a job and accepting applications is known as Hiring while Recruiting is headhunting the ideal candidate for a position such as accountants jobs in Johannesburg or Engineering jobs in Cape Town and so forth. So how do we distinguish the two types of candidates? It’s simple; active candidates are looking for work because they are unemployed or unhappy in their current position. Passive candidates are not looking because they are very in their position and they are usually well compensated. The key difference between the two types of candidates is that one has to be convinced and the other doesn’t have to be.
These types of candidates can be found on Zigo and they may be attracted by an offer; if a recruiter makes contact with a passive candidate, it is important to keep in mind what their current compensation is and be willing to top that. So, it is imperative to be sure of how much you require from a candidate and whether they are truly the ideal candidate for a position.
Upon conducting a survey, Zigo, found that 76% of passive candidates were not concerned about money and it was more about the quality of the experience of working for a specific organisation and the impact it would have on their professional development. In this case, the active candidate should not be undermined as they too are willing to sacrifice a good salary for a pleasant working experience and an opportunity to develop his/her skills.
Once an employer has made up their mind about whether to recruit or hire an employee, they will visit a database like www.zigo.co.za to peruse CVs and find the right candidate. Two of the most important questions the CVs should answer is whether a candidate is qualified for the job and if they are a positive force in the workplace. As the employer/recruiter interviews the candidate they must understand that is a reciprocal process, the candidate is interviewing them too, especially the passive candidate. It’s time for the company to show them why they should work for the company or have any interest in the company.