Reviews are an amazing tool not just for improving your business but also for driving more customers through your front door. The problem, though, is that getting reviews isn’t always as easy as one might hope. If you want to get more reviews for your business, you’ll definitely want to consider making use of a few of the strategies below.
Follow Up
One of the easiest ways to get reviews is to send a follow-up message to your customers asking them to leave a review. You’ve probably seen similar messages when you’ve bought something online, and this approach can work just as well for your business. A quick email sent a few days after a purchase can be a perfect way to get feedback from your customers.
Use Online Review Monitoring Services
A great way to encourage more reviews is to make customers feel like their reviews make a difference. Using an online review monitoring service will allow you to see what people are saying about your business so that you can respond and make any changes that are necessary. Many people feel like their reviews go unheard, so making it clear that reviews prompt real change is a great way to get more people participating in the process.
Make It Easy
It’s also a good idea to make reviewing your business easy. Your business’ website should have direct links to the places where it can be reviewed. It’s also a good idea to put links to the places where your business can be reviewed on any paperwork that you give your customers. While this never guarantees a review, it does remove many of the barriers between your customers and their ability to leave a review for your business.
Ask Them
Some businesses overcomplicate the process of getting reviews. If you know that you need more people to review your business online, you can start by asking your customers or clients to do so verbally. Simply telling them that you’d appreciate a review if they happen to have time can work wonders. This not only clearly outlines your needs but it also helps to build a connection with your customers.
Don’t be afraid to engage with your customers when you need more reviews. Doing so will help you to get the data you need and make your customers feel heard at the same time. Once a few people start to leave reviews, you’ll soon see that more customers will follow suit and give you the feedback that you need.