Sure, we could just let our website be without any marketing effort. However, in order to get an influx of new visitors, instead of trickles, it is important to perform marketing efforts. We can’t just sit back and let the search engine does its job. Also, we can’t wait for people to look for our website. Leaving our website without marketing effort is possible, but we will get much less traffic. Only with website marketing, our statistics can shoot up high. One thing that we need to do is to inform people who are could find our website interesting. In this case, we could send people text messages or links. It is important to inform our immediate acquaintances about our new online venture. All we need to do is post the web address and ask them to check it. If possible, we should also encourage them to let their friends know. It is guaranteed that traffic will start to arrive within the hour. Obviously, this won’t be enough in the long run, but this very early success could motivate us to do more. Fortunately, there are ways to bring a chunk of traffic into our website.
The next step is to use the power of social networks. Facebook and Twitter are popular websites used by millions of people every day and we should find out how we could market our website on these platforms. After all, it is unlikely that we have millions of friends on Facebook. Viral marketing could be the answer to fully take advantage of social networking platforms. We should do this strategically, instead of tactically to ensure higher results. Our efforts should be designed to build up attention and this can be achieved by the online word of mouth. This should be associated with the opportunity to get something sensational, such as watching incredible videos. However, achieving viral reactions can still be quite difficult for people who don’t feel that they are creative enough to attract the attention of millions. Alternatively, we could try to provide free advices for many people and great instructions could still make people stop and look. In this case, it is important to deliver updated information that can get people excited and they could seek to get more.
One thing we should do is to introduce ourselves on news feed of Facebook. The platform is known for its great features and we could just put our web address into the specified field. We will only need to wait for a few days and traffic could begin to flow into our website in bundles. We may also get friend requests from new visitors who are interested in our content, so we may consider accepting them. If our content is useful or interesting enough, it will spread across the entire network like virus and people would be drawn to our website. Twitter can be an entirely different platform and it is much simpler than Facebook. However, it is still possible to deliver meaningful messages and attract people to our website.