When Martine and Armand Hadida opened their first boutique on the Champs Elysée (now strictly menswear) in 1980, the plan was to introduce new and emerging fashion brands to Paris. (Hence the store name, French for “scout.”)
Fast-forward 30 odd years and five boutiques later. L’eclaireur is now known for unique sparking interiors and the best selection of avant-garde fashion and decorative art designers.
Expect to find Ann Demeulemeester, Dries Van Noten and Junya Watanabe as easily as furniture by Nobody and Co or tromp l’oeil wallpaper by Fornasetti. And while all the boutiques roughly carry the same brands, it’s worth making the rounds to the remarkably different locations. The rue Hérold address, for instance, hides behind an anonymous door in the horse stables of an 18th-century mansion, and is a cabinet of curiosities that sells taxidermy and other rarities. Meanwhile, the austere rue Boissy is more museum-like, with an eccentric upscale bar and restaurant.