There’s a new generation of boutique storekeepers in town and they’re credo is simple: Fashion is life. And The Broken Arm is where they’re preaching from. The physical manifestation of website De Jeunes Gens Moderne, this multi-brand, male-and-female-friendly synagogue of style boasts stock from a host of young and exciting designers—Aurélie Bidermann and Christophe Lemaire amongst. And the buck doesn’t stop there though, far from it. With a swish cafe out back and collaborations with creatives across the city with similar sensibilities as the founders (architects Marine Delaloy and Mathias Gervais De Lafond par example), The Broken Arm is establishing itself as the future of fashion shopping in the world’s fashion capital.




















