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© Will Davis
© Will Davis
© Will Davis
Paris
Kokon to Zai
In neon colors

This small but very full boutique specializes in the extreme end of contemporary fashion. The designers on offer are often drawn to wilder graphic prints, over-the-top accessories and a real emphasis on experimentation.

Essentially, it’s a stylist’s dream. Duds here include Marjan Pejoski (of notorious Björk swan dress fame), nu rave menswear from Cassette Playa, graphic knitwear and hoodies by Jeremy Scott, a splattering of Vivienne Westwood and great unisex items from designers like Walter Van Beirendonck and Bernhard Willhelm. This is the first stop if you’re looking for unknown names making one-off pieces. In addition to the clothes, the jewelry and accessories command their own attention, ranging from Pejoski’s melting skull bracelets to reasonable pendants of pop-culture ephemera. The Fluokids would approve.

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Kokon to Zai
  • 48 rue Tiquetonne
  • 75002 Paris
  • M4 at Étienne Marcel‎
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