Taking its name from American ’50s grease and atmosphere, this beauty salon will make your hairstyle shine. Gum screams of New York; with classic black leather barbershop chairs imported from NYC, mirrors inspired by an old theater backstage, the dark parquet floor, a vintage sofa and even a retro cash register.

The old school style is just a surface though. The professional, modern and personalized service provided by Gum’s creative staff has brought more and more clients from the fashion and music world. Owner, Stefano Terzuolo, is not only one of the most talented Milan hairdressers today but also an artist with rockabilly and indie roots; his personal playlist soundtracks the salon.