Torstraße remains one of Mitte’s best loved locales. The area seems to constantly re-invent itself by way of the numerous stores, galleries and eateries that continue to pop-up in the area.
The strip’s latest addition makes no exception. SOTO is predominantly a menswear store stocking unique labels—many of which are available in Germany for the first time.
The distinct stylistic eye of the team behind the store is evident in the well curated selection of fashion and footwear, with brands such as Bedwin and the Heartbreakers, Deluxe, Band of Outsiders, Opening Ceremony, Tanner Goods and Baxter of California adorning the racks. Besides the fashion, the store also stocks grooming products, toys and exclusive art from haute honchos like Louis Vuitton and Jeff Koons.
Transforming the previously derelict space into a refined yet raw environment, the store is fitted out with warm wooden furnishings contrasted with industrial lamps and shelving. SOTO is a must visit for all the boys in town.