The brainchild of the purveyors of cool at UNDPLUS, this shopfront is the backdrop for a mish mash of urban cultural gems.

The space acts as a hub for the endless number of creative minds in this city, with temporary “collaborators” invited to develop projects here, seeing it morph from fashion showroom to retail outlet to gallery and many more.

Presenting an eclectic, hand-picked mix of art, music and fashion, the first projects pay homage to Berlin’s crackling street art scene and electronic music culture, with DJ and producer Headman decking the white walls with vinyl from his Relish label. The spot is also the host locale for one of our favorite pop ups, street art gallery and streetwear outlet, the Urban Gallery Store.